Opening Call at 9am EST
Monday, February 12th at 9am EST in the Summit Facebook Group
Plan your Summit experience with our Summit Tracker
VIP Live Panel at 12pm EST
First Steps in Search Mastery: Your Beginner’s Guide to Online Success
Monday, February 12th at 12:00pm EST
➜ Listen to all presentations in your podcast player
➜ Download Presentation Transcripts
You don’t need another content idea. You don’t need to jump on the latest and greatest trend. The key to success (and less burnout) when it comes to creating content… is getting it organized. In this workshop, learn the key things you need to develop a system and workflow to get your content creation organized!
Everyone wants the content “easy button” where you feel you *can* finally step off the content hamster wheel. What if I told you that you’re already halfway there and just need a bit of guidance on choosing which topics to build your evergreen content foundation on, and how to repurpose them well so they’re doing the heavy lifting in your business? We’ll cover both evergreen how-to’s that will revolutionize your approach to content creation.
Take a more low-lift approach to your YouTube channel. Learn how to create a high-converting YouTube search funnel that will bring in problem-aware people to your marketing ecosystem every day. We’ll cover topic strategy, keyword research, YouTube marketing, and more so you can have actionable steps to easily implement this strategy in your business.
Join us for a forward-looking discussion on the evolution of Search Experience Optimization (SXO), where we’ll navigate the changing tides of Google’s SERPs. Learn how these changes demand a savvy blend of SEO know-how and a keen eye for social channel trends. Discover practical strategies for standing out amidst the noise, leveraging platforms like TikTok and Pinterest to connect with your audience where they’re most engaged. We’ll share insights on building a strong brand and creating content that resonates, ensuring you maintain visibility and relevance in a competitive digital world
During this presentation, you will learn how to perform a competitor analysis. Completing a competitor analyses can help you determine competitor strengths and weaknesses. This is vital context to understand your current rankings, where you can grow, and what metrics are easiest to improve. We will review key SEO metrics such as backlinks, schema, content quality, and internal links.
Do you wish there was a way to reach your online community without battling how to stop their scroll? SEO is the secret to reclaiming your family time, without your income depending on actively posting on social media. In this presentation, you’ll learn my exact strategy for ranking on the first page of Google, which I use to help myself, my clients, and students get noticed on Google!
Ranking high in search is great, but what happens when people click on your content? In this presentation, you’ll discover strategies to increase the number of people who read the content you write. And when more people read your content, you can boost leads and increase sales.
“I’ll be sharing insights on optimizing keyword organization to make your search strategy more efficient. Join me for practical tips on making the most of your keyword research.”
Unlock the secret to crafting authentic, brand-aligned blog content that resonates with your audience and shines in search results. This session demystifies using ChatGPT for creating compelling content that speaks in your unique brand voice. Dive into strategies for infusing personality into your blogs, delivering value to your readers, and optimizing for search engines, all while maintaining the essence of your brand. Ideal for creators aiming to stand out and captivate their online audience.
“In this session, you’ll learn the secrets of crafting compelling content and images that not only captivate your audience but also charm Google’s algorithms. Discover practical techniques for enhancing your website’s visibility and learn how to: Master Keyword Research: Uncover the keywords your target audience is searching for and learn how to integrate them seamlessly into your content. Optimize Content Structure: Learn how to structure your articles and pages for user engagement and search engine visibility. I will also share my blog post draft templates as resources to aid learning. Enhance Image Visibility: Get hands-on with image optimization, understanding file formats, alt texts, and image sizing for maximum search engine appeal. SEO Best Practices: Stay ahead of the curve with the latest SEO trends and algorithm updates. Likewise, expect my SEO Checklist to help you win the content SEO game.
Let’s take your SEO to the next level with a splash of AI magic! In this presentation, we’ll explore the transformation AI has brought to the world of SEO. We’ll dive into some quick SEO strategies that utilize AI technology, helping you elevate your website’s visibility, draw in more organic traffic, and climb the search rankings. This session is all about empowering you with innovative tools and insights to make your website not just exist, but truly thrive online. Join us to discover how to make your SEO efforts as extraordinary as your brand.
GA4 is great at capturing website data, but it’s less great at surfacing the things you need to know to improve your marketing — what parts of your website are performing the best, and what new content should you be creating based on what’s already working well for you? In this talk, Dana will walk you through using ChatGPT for GA4 data analysis, step-by-step.